153rd Kentucky Oaks & Derby
Pose 502 x Red Bull
Capturing Iconic Moments at the
153rd Kentucky Oaks & Derby

The 153rd Kentucky Oaks and Derby were nothing short of legendary, and Pose 502 was thrilled to be right in the middle of the action—partnering with Red Bull for an unforgettable photo experience in the iconic infield.
This year, the infield came alive with energy, fashion, and fierce creativity. At the heart of it all? Red Bull’s vibrant flower wall activation, the perfect backdrop for attendees to strike a pose and capture their Derby-day style. Pose 502 was proud to elevate the experience with our custom photo booth setup, delivering instant, high-quality snaps that guests could download, share, and relive long after the races ended.
Bringing the Energy with Red Bull
Red Bull knows how to activate a crowd, and this year’s collaboration brought the brand’s bold aesthetic to life with our modern photo booth placed directly in front of their flower wall. The booth captured the spirit of the infield: fun, fresh, and totally unforgettable.
Whether it was a group of friends showing off their Derby fits or fans hyped up on adrenaline and mint juleps, our booth helped bottle that race-day buzz and turn it into shareable content. It was the perfect marriage of tech and creativity—on brand for both Pose 502 and Red Bull.
Why It Mattered
Events like the Kentucky Oaks and Derby are where memories are made, and we believe they should be captured with intention. Our partnership with Red Bull gave us the opportunity to merge style, speed, and storytelling in one high-impact activation. And with thousands of attendees flowing through the infield, visibility was at an all-time high.
Looking Ahead
Partnering with major brands like Red Bull at iconic events fuels our passion and pushes us to innovate even further. As Pose 502 continues to grow—and with our expansion into new markets through The Pose Xperience—expect to see more bold collaborations that celebrate moments that matter.
Let’s Create Together
Whether it’s a corporate event, brand activation, or major festival, we’re ready to deliver show-stopping photo and video experiences that get people talking. Want to bring something next-level to your next event? Get in touch with us today.



